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IESSENTIALSS – A unique marketplace for Indian Skilled Artisans and Handicraft Artists
With the sole motive of providing Indian traditional artisans and handicraft workers with a platform to showcase and sell their products, Abhishek S Chauhan is all set to launch www.iessentialss.com. Iessentialss is a unique platform which is dedicated to helping small and micro businesses specializing in sustainable and organic products.
Introduction to the serial entrepreneur, Mr Abhishek S Chauhan
Mr Abhishek S Chauhan (http://linkedin.com/in/abhishkschauhan) has studied in reputed international institutes like Cambridge International College, and La Trobe University in Australia where he dedicated his time in learning about human behaviour. Driven by his dedication towards helping people, he aims towards serving humanity and understanding the social structure.
Abhishek has also spent a considerable time serving in old age homes and counselling youth and immigrants coming from war stuck countries. With his routes from Kanpur, he is also equipped with years of industry experience having learned many valuable lessons working with FMCG, construction and other domains.
What inspired this idea?
With the view of bringing all the essentials to a single platform and helping traditional artisans from remote corners of the country, the idea behind essentials is inspired by the dire need for organization and common platforms for all MSME manufacturers and individual artisans.
While he recognizes the skill and expert craftsmanship of Indians, he noticed that they have struggled to market and sell their products. While searching for a solution to this problem, he has earlier launched a pilot website www.covidsessentials.com to gain a deeper understanding of retail e-commerce. This website has already started showing great results. And now, with iessentialss, Abhishek believes that he will be able to disrupt the market structure and bring about many changes through the business strategies for times ahead.
What is iessentialss all about?
Serving as a much-needed platform for the social strata of artisans and handicraft workers, iessentialss also concentrates on only sustainable and organic products contributing his share to nature and the planet. While the green and sustainable fashion movement has swept over the globe because of the urgent need of a revolution, Abhishek is all set to make the groundbreaking launch of his new ecommerce marketplace.
Additionally, through his new venture iessentialss, Abhishek also aims towards helping and empowering Indian skilled artisans and handicraft workers. iessentialss will not only be a platform for trading, but it’ll also prove instrumental in helping those individuals to develop and grow. Abhishek plans to launch mentorship and support programs where he plans to help the MSMEs to brand and transform themselves, making use of his expertise and experience.
The takeaway
With the focus on a range of personal herbal care, hygiene, health, wellness, craft and lifestyle products, iessentialss is a unique initiative which comes with hope for many individuals during these dark times of pandemic where everyone is struggling to make both ends meet. Abhishek is dedicated and sincere towards his new venture, which he hopes will help transform many lives.
